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Tranoï Paris: Womens Pre-Collections


An integral rendezvous on the Parisian fashion calendar since 2013, TRANOÏ Paris: Women's Pre-collections was created to meet the demands of an evolving market after the realisation that buying trends and consumer habits were dramatically shifting due to a variety of technological, socioeconomic and lifestyle influences in the last few years. TRANOÏ Paris: Women's Pre-collections not only takes advantage of the presence of international buyers in Paris for the men’s shows, but primarily for designers to show four collections each year as opposed to historically two main collections.

This increase of frequency injects fresh energy into the distribution line with more frequent and more regular deliveries into stores four times a year, which also allows for more flexibility in buyers budget.

Four times a year during Paris Fashion Week, and twice a year during New York Market Week, the TRANOÏ fashion trade show takes place in prestigious venues and establishes a relationship between creativity and business. TRANOÏ, which means “between us” in Italian, is an artistic platform that gathers and curates the very best of avant-garde and progressive designers as well as contemporary and leading brands, and puts them in the hands of the most influential players in the fashion industry. Our strict exhibitor selection makes our show what it is: a valuable source of truly different, international creativity and outstanding, high-quality talent.

The international spirit at TRANOÏ has allowed for the launch of a New York edition in 2015, opening the trade show to new markets. Today, TRANOÏ’s portfolio of events is shared between Paris and New York, each city having its own womenswear, menswear and perfume trade show. Along with these events, TRANOÏ Paris also holds Preview, the womenswear pre-collections trade show, to allow designers to present their collections in advance of the season. 

More than a commercial gathering, TRANOÏ features artistic installations, runway shows, parties and an array of events which inspire dreams and desires that are inherent to fashion.

Earlier Event: January 20
Tranoï: Paris Parfums
Later Event: January 20
The Future Of Fashion Program 2017