"My childhood in Spain, with my Italian and Moroccan roots, have shaped my understanding of life through colors and shapes". "I'm not an artist, I'm a poet. I narrate stories with clothes. PIOBOSERMAN is a longterm project of self-expression; the man shown through the collections is definetely not a revolutionary but a counter-revolutionary. My goal is reshaping fashion with storytelling, speaking up for a generation disillusioned with the materialistic, selfish and "Terror of coolness" world we live in. The iconography behind the brand is very linked to heritage, folk and, in general, historical references: only with a step back we can go forward. PIOBOSERMAN is all about embellishments, reconstructed silhouettes, natural fibers and Heritage".